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Students accepted to the programme will earn two degrees in four years from NEOMA Business School (NBS), a leading university in business education located in France and from HKBU BBA. By spending the first two years at HKBU BBA and the final two years at NBS, students will receive a BBA and a Bachelor in International Business Management degree conferred by HKBU and NBS respectively. Participants are also expected to expand their global vision, develop personal network, and equip themselves in the global job market upon completion of the programme.

About NBS

  • Rank 44 among the best European Business Schools by Financial Times in 2021
  • One of the 1% business schools with triple crowns recognitions (AACSB, EQUIS, AMBA)
  • A wide range of business majors offered: Finance, Audit & Control, Digital Marketing, Entrepreneurship, International Business Development and Supply Chain Management


Programme Structure and Curriculum

This is a 2+2 years undergraduate programme, requiring completion of 64 units at HKBU and 120 ECTS units at NBS.

To maximize students' learning experience, HKBU BBA and NBS take a positive and flexible approach on the recognition of credits. After transferring to NBS, students must consult BBA Programme Office for course enrollment and report their study plan every semester, so as to fulfil the programme requirements. Students are also required to complete NBS’s Final Project which is equivalent to BBA Project.


6-month Internship:

Long-term business immersion internship is one of the key features of the programme. Students will get an opportunity to join a semester-long internship in their study in France, which allows them to develop ability and refine their career trajectory.

Compulsory French Courses:

Apart from taking business courses, students are required to take three French courses during their study in NBS, which helps them further immerse in French culture and community.


  • Current BBA students in Year 2 from all concentrations
  • Local or non-local students
  • Attain cGPA 3.0 or above
  • Good command of English

Tuition and Other Supports

BBA students who are accepted to the programme should pay the local tuition fee. The School of Business offers scholarship up to HK$20,000 yearly to successful applicants.

On and off-campus accommodation in Reims and Rouen can be booked through the NEOMA Business School Housing Application. 

Application and Selection

Application opens every September to enroll in NBS in the next academic year.

Selection criteria include academic ability, communication skills, suitability to the programme (study plan). Non-academic achievements will also be considered. Shortlisted students will be invited to a panel interview around November.

2 Degrees in 2 regions in four years!

Extend your Global Vision!