Students accepted to the programme will earn two degrees in four years from NEOMA Business School (NBS), a leading university in business education located in France and from HKBU BBA. By spending the first two years at HKBU BBA and the final two years at NBS, students will receive a BBA and a Bachelor in International Business Management degree conferred by HKBU and NBS respectively. Participants are also expected to expand their global vision, develop personal network, and equip themselves in the global job market upon completion of the programme.
This is a 2+2 years undergraduate programme, requiring completion of a minimum of 128 credit units at HKBU and 240 ECTS at NBS. Students are expected to earn at least 64 units at HKBU and 120 ECTS at NBS in 4 terms respectively. Student will spend their first two years in HKBU BBA and the final two years in NBS. The study schedule of each BBA Concentration and the number of units to be taken in HKBU and NBS may differ slightly and is subject to the course enrollment record of each student.
Participating students will largely follow the original study plan to enroll in courses of different categories in the first two years. Changes of course sequence may be required depending on the concentration enrolled.
After transferred to NBS, students are required to complete a list of core courses and select business major and elective courses under each category to maximize their learning abroad and fulfill course requirements of both BU and NBS.
6-month Internship:
Long-term business immersion internship is one of the key features of the programme. Students will get an opportunity to join a semester-long internship in their study in France, which allows them to develop ability and refine their career trajectory.
Compulsory French Courses:
Apart from taking business courses, students are required to take three French courses during their study in NBS, which helps them further immerse in French culture and community.
BBA students who are accepted to the programme should pay the local tuition fee. The School of Business offers scholarship up to HK$40,000 yearly to successful applicants.
Off-campus accommodation in Reims can be booked through the NEOMA Business School Housing Application.
Application opens every September to enroll in NBS in the next academic year. The application deadline for September 2025 admission is 24 January 2025. Please submit your application HERE.
For more information, please refer to the HKBU-NBS Leaflet for 2025 Admission.
Selection criteria include academic ability, communication skills, suitability to the programme (study plan). Non-academic achievements will also be considered. Shortlisted students will be invited to a panel interview around November.