HKBU BBA Marketing Graduate Receives HKIM Marketing Graduate Award

24 April, 2026

We are pleased to announce that Miss MAN Shuk Ying, Crystal, a distinguished graduate of the Marketing Concentration who graduated top of the Marketing concentration in 2025, has received the prestigious HKIM Marketing Graduate Award (HKIM MGA) from the Hong Kong Institute of Marketing (HKIM). Crystal is one of only four recipients of this honour.

In recognition of her outstanding academic performance, Crystal receives a graduate scholarship and a one-year graduate membership of HKIM. The award also recognises her as the HKIM Marketing Graduate of the Year for 2025, a testament to her dedication, academic excellence, and professional promise in the marketing field.

 

About the HKIM Marketing Graduate Award (HKIM MGA)

Founded in 1982, HKIM is the only non-profit, independent professional body for marketers in Hong Kong. The HKIM MGA is designed to recognise outstanding final-year Marketing students from local degree-awarding institutions. In the 2024–2025 academic year, one top student from each of the thirteen participating institutions, with a cumulative GPA of 3.5 or above, received the award. Each recipient receives a scholarship of HK$4,000 and a one-year HKIM graduate membership. We are proud that our nominee has been officially recognised under this scheme.

 

Crystal received the award and scholarship in the company of Dr Clara Kan of HKBU, from Mr Ivan Wong, President of HKIM (left), and Dr Amen Lee, Council Member of HKIM (right) (see photo). She was officially honoured at the HKIM Gala Dinner on 10 April 2026.

We extend our warmest congratulations to Crystal on this well-deserved achievement.